Are more Amazon bookstores on the way?

BookstoreI’m back with a quick Amazon bookstore update! According to news sources (including “Job postings signal Amazon plans to scale up bookstore business“) numerous job openings with descriptions referring to Amazon Books have been posted since January 2016. These open positions are one signal of many that indicate the expansion of Amazon’s physical bookstores. I still think that it’s interesting, and a bit ironic, because the tech giant wiped out brick-and-mortar book shops all over the country as a result of it’s growth. In my last post referring to Amazon’s first physical bookstore in Seattle, Washington I mentioned that I was curious about whether the store would be a success. I’m still curious about this and haven’t seen any news coverage on its progress. Maybe I’ll have to sit outside the bookstore myself and track how much traffic there is…

In an article last week, Powell’s Books CEO dishes on Amazon’s threat, Miriam Sontz (Powell’s Books CEO) said, “”I thought it was a great acknowledgement of something that independent brick-and-mortar stores have known for the past few decades, which is there is something special that occurs at a physical bookstore that is not replicable on the Internet,’ Sontz told CNBC’s “Closing Bell” on Friday. ‘People have tried, and it’s just not the same experience. It doesn’t have the same serendipity. It doesn’t have the same sense of community.'” Miriam Sontz, you have my applause. I absolutely agree with Sontz and the atmosphere that’s created within bookstores. That’s why I go to one as often as possible.

Dream by Day book reviews

Amazon’s first physical bookstore

Amazon's physical bookstoreA few weeks after opening, I finally visited the Amazon bookstore in the University Village shopping center of Seattle, Washington.

The first thing I thought (along with just about everyone else hearing the news) is that it’s ironic that Amazon has decided to come out with a physical bookstore when they grew in size and scope by putting so many other physical bookstores out of business.

As far as appearance goes, the bookstore is pretty nice! The store is brightly lit, with rows of bookshelves along with areas designed for handling and testing out kindle products. News coverage of the store has explained that it is different from other bookstores because Amazon is using its huge database to stock  only  products that they believe will sell in a timely manner. Reps from Amazon have also said that instead of the spine out displays that are typical and are able to fit more books, they will show the book faces. This way the books each get more space and are easier to browse through.

Ironic or not, I love a bookstore and Amazon may be onto something with how they stock and display books. Either way, only time will tell the success of Amazon’s first physical bookstore and whether there will be more to come in the future….